WE ARE GUIDES AT THE THRESHOLD OF CULTURAL CHANGE

We work with what is emerging, unfolding.

WHY WORK WITH US

OUR PURPOSE: LEVERAGING CULTURAL CHANGE FOR GOOD

Observatory focus on the key underlying tensions driving cultural evolution and global upheaval.

How can these tensions be harnessed for organisational and brand empowerment as well as societal and environmental betterment?

As co-creative alchemists, we identify the dynamic interplay of light and shadow elements and the opportunities for transformation.

We work experientially and see ourselves as pattern recognition specialists.

In the urgency of ‘now’, we draw on archetypal expertise and wisdom-based frameworks to shape new cultural narratives.

We partner with businesses, brands and NFPs and work closely with content creators to develop powerful, visual storytelling.

We are your guides at the threshold of cultural change.

WHO WE ARE

Observatory is part of the House of Brand Group, which includes Screen Audience Research International, Cowlick Entertainment and House of Brand.

The team is led by Kristina Dryža, a noted futurist and author with a love and deep respect for the rhythms of nature. She is an archetypal specialist passionate about how evolving archetypes are expressed in living culture.

The team:
– Explores the future by doing
– Embraces emerging expressions and applications of interconnection
– Exists within a global macro cultural framework
– Offers a synthesis of wisdom frameworks with the latest science and technology developments

We are always on the lookout for talented people to join our team. To apply, please send your CV to our Global Head of People: Sarcha Huntley sarcha.huntley@houseofbrandgroup.com